The clothing market is huge! There are roughly 7.1 billion people on this planet who own at least one pair of jeans and a T-shirt. Now, go to your wardrobe and tell me how many pairs of jeans you have…. Do you wear all of them? The issue we have here is that women usually have...

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carl jan

Wine as an Investment

April 23, 2015 | 0 Comments

Monday evening my friends and I went to Grappe wine Storage located at Grevgatan 5, Stockholm for wine tasting and a seminar called ”Wine as an Investment.” You probably already know about my passion to invest, so obviously I couldn’t miss out on this opportunity. Grappe wine storage is founded by Carl Jan Granqvist, the...

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“What does the financially confident woman look like? Well, I’d say she is much more economically literate than ever before, and not just a “caretaker” of somebody else’s money<….> she is fiscally confident and it shows in her investment knowledge, salary, performance bonus and stock options.” The Future of Women in Finance, 2015.   Right...

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Startups: How to get funding?

March 15, 2015 | 2 Comments

Sooner or later all startups need funding, and cash is the fuel to get it driving in the right direction. But where will that cash come from? There are a lot of variants involved—such as size, age and industry in which the startup will operate. These elements as well as desired growth expectations will need to...

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Hot Estonian Start-Ups Mafia

March 11, 2015 | 5 Comments

Life as an Investment has asked Anastasiia Linnas  – a finance and marketing consultant, start-up lover and blogger, to be our guest author and  introduce our dear readers to Three Hottest Estonian Start-ups… We wrongly supposed that there are only three… When I was asked to write an article about three Estonian start-ups, I was a bit puzzled,...

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– Run! Run faster than the wind! – It’s a nice phrase, but a triathlete in the middle of a bike-to-run transition will probably punch you in a face if you yell that out loud! After so many kilometers on a bike, the legs just don’t move the way they should after hopping off the bike....

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Anna with her Wilier


February 25, 2015 | 2 Comments

Once upon a time 365 million years ago, the early Tetrapod (Ichthyostega), a fishlike amphibian,  a meter-long creature that had the limbs and skull of an amphibian, crawled out to the groud from the water – evolution captured in transition. I think about evolution every time I crawl out of the water after swimming part...

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money save

How to Begin Saving Money

February 21, 2015 | 6 Comments

I love investments and I consider myself lucky to find pleasure in it. It’s funny when my boyfriend Robin tries to make heads or tails of all the “financial stuff” I talk about. But at least I know he’s a good listener. The other day he asked me about investment opportunities and how to save...

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Time is a great asset. Remember a magic bank account story (read more)? Imagine that there is a magic account that is filled every morning and emptied every night. Then you wake up!  The lightning-speed of technological progress over the past 10 years was designed make our lives easier. And in some ways it has: it...

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January 2, 2015 | 2 Comments

Do you share the common belief that eating healthy is costly? If you do, you may be surprised to know that it is not. By eating healthy, you can—in reality—save some bucks while improving your health.   EAT LESS Although choices are available when dinning out, like portion size, menu choice, and price, opting to...

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